Wednesday, April 8, 2026

Switzerland to open £380m chocolate theme park – with a cocoa greenhouse and ‘flying theatre’

Located in Broc, Gruyère, the new Parc du chocolat Cailler is set to fully open in 2030 and will provide sweet tooth visitors with an immersive chocolate experience. This exciting new attraction is sure to delight chocolate lovers of all ages and promises to be a must-visit destination for anyone with a love for this delectable treat.

The Parc du chocolat Cailler is a project that has been in the works for several years and is finally coming to fruition. The idea behind the park is to create a space where visitors can not only learn about the history of chocolate, but also experience it in a unique and interactive way. The park is a collaboration between the famous Swiss chocolate brand, Cailler, and the Gruyère region, known for its stunning landscapes and rich cultural heritage.

One of the main highlights of the park will be the Chocolate Factory, where visitors can witness the entire process of chocolate making, from the harvesting of cocoa beans to the final product. This behind-the-scenes experience will give visitors a deeper understanding of the craftsmanship and dedication that goes into creating the perfect chocolate.

But the park is not just about learning, it’s also about indulging in the deliciousness of chocolate. The Chocolate Tasting Room is a must-visit for any chocolate connoisseur. Here, visitors can sample a variety of Cailler’s signature chocolates and learn about the different flavors and techniques used in their creation. It’s a sensory experience that is sure to leave a lasting impression.

For those looking for a more hands-on experience, the Chocolate Making Workshop is the perfect activity. Under the guidance of expert chocolatiers, visitors can create their own personalized chocolate bars and take them home as a sweet souvenir. This is a great opportunity for families and friends to bond over their love for chocolate and create lasting memories.

In addition to these interactive experiences, the park also offers a range of other attractions. The Chocolate Museum is a treasure trove of information about the history of chocolate, its cultural significance, and its evolution over the years. The Chocolate Garden is a beautiful outdoor space where visitors can relax and enjoy the stunning views of the Gruyère region while indulging in some delicious chocolate treats.

The Parc du chocolat Cailler is not just about chocolate, it’s also about sustainability and responsible tourism. The park is committed to using ethically sourced cocoa beans and promoting sustainable practices in the chocolate industry. Visitors will have the opportunity to learn about these initiatives and how they can make a positive impact through their chocolate consumption.

The park is set to open in phases, with the first phase scheduled for 2030. This will include the Chocolate Factory, Chocolate Tasting Room, and Chocolate Making Workshop. The remaining phases will be completed in the following years, with the full park expected to be open by 2035. This phased approach will allow visitors to experience the park as it evolves and grows, making each visit a unique and exciting experience.

The Parc du chocolat Cailler is not just a tourist attraction, it’s a celebration of chocolate and all that it represents. It’s a place where visitors can learn, indulge, and create unforgettable memories. The park is a testament to the passion and dedication of the people behind the Cailler brand and their commitment to sharing their love for chocolate with the world.

So mark your calendars for 2030 and get ready to embark on a chocolate-filled adventure at the Parc du chocolat Cailler. Whether you’re a chocolate lover or simply looking for a unique and immersive experience, this park is sure to satisfy your cravings and leave you with a newfound appreciation for the world of chocolate. See you there!

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