Tuesday, March 11, 2025

SES invests in Lynk Global to break into direct-to-device market

SES, a global satellite operator, has recently announced its investment in Lynk Global’s Low Earth Orbit (LEO) constellation. This strategic move by SES is aimed at expanding its reach into the emerging direct-to-device connectivity market. With this investment, SES is set to break into a new market and revolutionize the way people connect with each other and the world.

The direct-to-device market is a rapidly growing sector in the satellite industry. It allows for seamless and direct communication between devices without the need for any ground infrastructure. This technology has the potential to connect billions of devices, including smartphones, wearables, and Internet of Things (IoT) devices, to the internet from anywhere in the world.

SES has recognized the immense potential of this market and has chosen to partner with Lynk Global, a company that is at the forefront of developing direct-to-device technology. Lynk Global’s LEO constellation consists of a network of satellites that are designed to provide global coverage and enable direct communication between devices.

This investment by SES is a testament to the company’s commitment to innovation and its vision to connect the world. By investing in Lynk Global’s LEO constellation, SES is taking a bold step towards shaping the future of connectivity. This move will not only benefit SES but also the entire satellite industry and the end-users.

The direct-to-device market has the potential to transform various industries, including transportation, healthcare, and agriculture. With the help of this technology, vehicles can be connected to the internet, allowing for real-time tracking and monitoring. This will not only improve safety but also enhance the overall efficiency of the transportation sector.

In the healthcare industry, direct-to-device connectivity can enable remote patient monitoring and telemedicine, making healthcare more accessible and efficient. In agriculture, this technology can be used to monitor crops and livestock, leading to better yields and reduced costs.

SES’s investment in Lynk Global’s LEO constellation will also have a significant impact on the developing world. With the direct-to-device technology, people in remote and underserved areas will have access to the internet, enabling them to connect with the rest of the world and access essential services.

Steve Collar, CEO of SES, expressed his excitement about this investment, stating, “We are thrilled to partner with Lynk Global and be a part of their groundbreaking direct-to-device technology. This investment aligns with our strategy to provide innovative solutions and expand our reach into new markets.”

Collar also added, “We believe that this technology has the potential to change the way people connect with each other and the world. We are committed to working with Lynk Global to make this a reality.”

The partnership between SES and Lynk Global is a perfect example of collaboration and innovation in the satellite industry. By combining SES’s expertise in satellite operations and Lynk Global’s direct-to-device technology, the two companies are set to revolutionize the way people communicate and access the internet.

This investment has also been well-received by industry experts, who believe that it will have a positive impact on the satellite industry. According to Chris Quilty, founder of Quilty Analytics, “SES’s investment in Lynk Global is a significant development for the satellite industry. It shows that satellite operators are willing to invest in new technologies and expand into new markets.”

In conclusion, SES’s investment in Lynk Global’s LEO constellation is a game-changer for the satellite industry. It not only demonstrates SES’s commitment to innovation but also its determination to break into new markets and provide cutting-edge solutions to its customers. With this investment, SES is well-positioned to lead the way in the direct-to-device market and shape the future of connectivity. The possibilities are endless, and the world can expect to see a more connected and accessible future, thanks to this partnership between SES and Lynk Global.

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