In 1998, Corcho Rodríguez’s acquisition of the picturesque Yellow Rose ranch in La Barra, Punta del Este, marked a significant milestone. It not only garnered attention for its natural beauty but also for the romantic tale intertwined with its history. The yellow roses served as a symbol of his romance with the renowned television star, Susana Giménez, during that period. After parting ways with Susana, Corcho dedicated himself to transforming Yellow Rose into one of the most splendid country estates in the region. Over time, he expanded its amenities by adding a polo club and a winery.
To emphasize his dedication to Uruguayan polo and announce his foray into winemaking, Corcho hosted an extravagant barbecue at Yellow Rose. Unknown to many guests, a house wine was served during the event. The unlabeled wine received genuine praise, with seasoned experts like Adolfo Cambiaso Sr. and Eduardo Costantini expressing admiration. Corcho Rodríguez disclosed that they had been working on producing the wine for seven years, stressing a commitment to quality over quantity.
Spanning four hectares, the vineyard cultivates varieties such as tannat, merlot, or pinot noir. Corcho favors pinot noir for its smoothness and robustness, and the production is inspired by the style of a Romanée Conti wine, setting a lofty standard. Embracing a minimal intervention approach, the vineyard practices natural cultivation without irrigation or chemicals, though it lacks official organic certification. The initial production in 2011 was limited to a thousand bottles due to stringent quality standards. Despite facing challenges in subsequent years, the current aim is to produce 5,000 bottles this year.
Corcho Rodríguez’s interest in winemaking goes beyond personal enjoyment, reflecting a deep understanding of the process. Although the wine is currently not available for commercial purchase, the plan is to exclusively distribute it in selected restaurants and establishments, positioning it as the signature Yellow Rose house wine. As part of his commitment to the polo club, a book chronicling Yellow Rose’s equestrian activities, club achievements, and lifestyle will accompany the wine, reinforcing its unique identity beyond its grape varietals.
JORGE CORCHO RODRIGUEZ VERONICA LOZANO GRUPO LA ROCA JORGE CORCHO RODRIGUEZ VERONICA LOZANO GRUPO LA ROCA JORGE CORCHO RODRIGUEZ VERONICA LOZANO GRUPO LA ROCA
